Tag Archives: Switters

Good Marketing Copy

As Switters said: the more advertising I see, the less I want to buy (Tom Robbins). I am no fortress, however. This appealed to me:

…you freeloading “Internet generation” types should subscribe to the damned magazine already, for the so-low-it’s-sinful price of $19.97 per year.

Now I subscribe to Reason online and in print.